champions nail the fundamentals

Decision Making Cycle

which constraint is limiting your progress?

capital access-capital requirements
competitive advantage-reality
thesis-competitive advantage
hypotheses-thesis
decisions-constraints
actions-decisions
sensors-signals
measurements-data flow
incentives-repeated behaviors
team composition-opportunity
tools-job
skills-controllable inputs
tasks-staff
ergonomics-work
value prop-identified need
solution-problem space
technology-challenges
supply capacity-buying demand
demand-growth goals
features-workflow
service-market desires
story-relatability
copy language-customer language
brand associations-market preferences
positioning-industry gap
symbols-subconscious
offer-market desirability
pricing structure-willingness to pay
social proof-required trust
sales promise-desired outcome
user risks-risk tolerance
acquisition channels-attention
referrals-trust dynamics
testimonials-message
expectations-ability to deliver
leadership style-culture
playbooks-situation
allocation-necessary inputs
consultants-liabilities
behavior-applicable laws
legal structure-legal risks
contracts-operational cadence
vendors-supply chain
partnerships-brand image
personal life-professional life

we offer targeted support:

  • honestly assess your current state
  • generate better hypotheses with AI
  • test ideas against reality more incisively
  • avoid vanity metrics and measure what matters
  • audit your key assumptions
  • uncover blind spots
  • identify your real constraints
  • stay on each constraint until it's relieved
  • structure your problems and corresponding decision premises
  • operate at the most appropriate levels of abstraction
  • map your available inputs to your goals
  • play to your strengths and compensate for your weaknesses
  • work forwards with effectual reasoning and backwards with causal reasoning
  • utilize gap and gain thinking
  • spend your resources on inputs that provide a higher return
  • orchestrate your time, energy, and money in synchrony
  • increase awareness over subconscious tendencies
  • maximize the quality and quantity of your controllable input reps
  • coordinate pursuits across space, time, and people
  • remove recovery blockers
  • differentiate yourselves in a crowded market
  • project confidence and competence
  • avoid slipping into predictable modes of failure
  • manipulate friction to control business flow
  • set savvier incentive structures (reinforcement schedules)
  • ask more insightful questions and follow-ups
  • cultivate your most important relationships
  • view your company from multiple perspectives
  • match decision velocity to the marginal utility of more info/true costs
  • explore the practical neuroscience underlying human decisions
  • cut wasted time/effort working on tarpit ideas
  • benefit from knowing how other teams have solved similar problems
  • deploy refined problem-solving tools and frameworks
  • automate what is computationally reducible
  • create higher value decision documentation with less effort
  • increase the amount you learn from each decision
  • improve ambiguity handling
  • maintain healthy standards
  • pay down your ignorance debt
  • close your skill deficits with best learning practices
  • visualize key behaviors to bolster performance
  • grow your presence and credibility
  • develop your pattern recognition and apply it to the right situations
  • analyze your most relevant trade-offs at a deeper level
  • maintain coherence between your daily details and high level thesis
  • facilitate the right degree of bet making and risk taking for your appetite
  • enhance your information flows
  • iterate your language model prompt sequences
  • carefully construct your largest and most complex experiments
  • discover what you truly value
  • enforce a culture of tasteful intention
  • coach your people to be great
  • protect the antifragility of your ecosystem to foster enduring growth
  • craft your ideal roles and play into them at the right times
  • maintain your alignment with regular tunings
  • stand and deliver a compelling story when it matters most
  • design, build, sell, and lead with excellence

ready for the next level?

talk to us